senior marketing manager resume

Created best-in-store environment through 'Power Merchandising' which provided effective tools to ensure compliance of planogram and maximize rate of sale. Effective at event and tradeshow/conference logistical planning, vendor relations, staff coordination and communications. 3. Executed local marketing strategies including on-ground door hangers and cold calls in cooperation with the General Manager. Proven leader in organizational and execution environments. Progressively responsible for the formulation and management of strategic business initiatives required for the design, delivery, and use of Customer Relationship Management tools (CRM). Managed industry and key account prioritization on global scale. Effectively coordinated with sales management to provide sales collateral for lead generation, customer retention and manage direct mail campaigns in top markets as part of the local advertising support. Directed and transformed overall strategy, market intelligence, and research as well as customer-centric activities that contributed to company growth of 6% annually. Accountable for front end development, two SEO resources, three UI designers, and four web copywriters; plan and drive all marketing support for PPC, Email, SEO, and Affiliate channels. Build and manage B2B client relationships to drive account growth and retention. Planning and implementation of numerous national onsite educational visits, to include; lunch and learns, education fairs, career fairs, and town hall meetings. Led a team of three professionals responsible for all aspects of marketing and advertising. Collaborated with sales/BD, marketing, product, communications, social & PR teams. As the Senior Marketing Manager, you will build the commercial strategy by bringing together a cross-functional, cross-portfolio team of colleagues and external vendors. Senior Marketing Manager Resume Vorlage, Vertrag, Schablone, Formular oder Dokument. Contributed to 5 point increase in KLAS customer satisfaction scores, exceeding target by 3 points, through increased customer communication and product awareness campaigns. Find out what is the best resume for you in our Ultimate Resume Format Guide. Directed strategic marketing activities to launch new cloud services business. Identified and acquired 30+ new local outlets for lawnmowers and snow blowers that boosted sales by 150% in Q2 and Q4 2017. Objective : Highly motivated professional with more than 20 years of progressive marketing and sales accomplishments in both white-collar and blue-collar markets. Senior Marketing Manager Private Banking Resume Examples & Samples Development, planning, implementation and assessment of the existing marketing activities (i.e. Managed marketing, lead development and sales programs for regional franchises of national consumer club. Die besten Stellenangebote für Senior-Marketing-Manager und Marketing und Kommunikation. Increased revenues by over $1 million by boosting attach rates 20%. Objective : Highly motivated professional with more than 20 years of progressive marketing and sales accomplishments in both white-collar and blue-collar markets. Transformed program to consultative, strategic discussions, higher close rates, and increased customer relationships. Created and executed a social media marketing plan. Developed consumer segmentation and identified consumer targeting by product category and geographic region. Promoted high efficiency Energy Star appliance replacement programs. Managed the overall in-store execution of credit card acquisition programs across the Kroger enterprise. Developed impression rate formula, which brought in new clientele and provided R.O.I to current accounts, Created S.W.O.T. Increased early season snowmobile sales by 58% year over year in a down economy by revitalizing program. Develop annual revenue projections and marketing plans to achieve financial targets. 1. senior marketing manager. Provided research data and market and account analysis to sales force that transformed key account relationships and revenue growth to over $50,000,000. Skills : Microsoft Word, Microsoft Excel, Microsoft Access, Microsoft PowerPoint. Created and delivered compelling content and copy for marketing collaterals, articles, website content, and webinars to enable program adoption. Headline : An accomplished bilingual senior marketing professional with specific experience in the development and implementation of business development plans, corporate responsibility programs, public relations, e-digital, branding and strategic planning. A Degree in the field of Marketing and years of experience is commonplace among job applicants. Supervised a Digital Media Specialist. Responsible for ROI analysis of all programs. Owned the site merchandising strategy for seasonal and horizontal campaigns on ebay.com to deliver on retail sales goals and keep a relevant presence on the homepage. Summary : Progressive sales, management and marketing experience. Managed multi-million dollar budget which grew 10-fold during tenure. Doubled lead generation and improved close rates. The best examples from thousands of real-world resumes, Handpicked by resume experts based on rigorous standards, Tailored for various backgrounds and experience levels. Achieved annual account retention and revenue growth targets, Developed new product offering that grew account revenue by 5% - 18%, Supported successful sales processes for new business with annual revenue of $3M - $18M, Coached five direct reports into management positions of higher responsibility, Facilitated regional and national training programs that increased customer satisfaction scores year over year. Eleven years of combined experience in business-to-business marketing and sales leadership. This is your chance to pitch your future employer: you have 30 seconds or less to convince him to go to the next section of your resume or, unfortunately, let someone else get that marketing manager role you have been dreaming of for a while. Extensive background working with and selling to large and small businesses. Work directly with Social/PR Manager to build and roll out social campaigns in alignment with the editorial calendar. Contributed to over 40% pipeline growth in 2014. Besides extensive marketing experience, resume samples for this job also emphasize leadership, teamwork, time management, supervisory and mentoring skills, and computer proficiency. Managed a $1 million annual budget and effectively achieved very aggressive marketing goals while staying within budget parameters. Also has the capability to quickly learn and utilize new skills. Developed strategies to provide consumer insights and business support to validate innovative initiatives. Broad scope of responsibilities included: development of strategic marketing plans, training and development, campaign management, media purchasing, analytics, sales and vendor management. A certified Six Sigma Green Belt, with a proven track record of getting projects from the initial process to closed. Conducted all aspects of new product development from conception through the entire lifecycle of the product. Skills : Microsoft Word, Excel, Publisher, Power Point and Outlook Express; Adobe InDesign, Illustrator and Photoshop; Quark Express; WordPress; Dun and Bradstreet marketing databases; PC and Mac-literate. Invested a $500K+ annual budget to lead multi-channel, multi-touch marketing programs. 2. Developed and implemented a leads generations plan resulting in $7.5 million in new revenue over a two-year period. Skills : Microsoft Office, Adobe InDesign, Adobe Illustrator, Photoshop, Salesforce, ExactTarget, Excel. Darüberhinaus wirken Sie mit an der Vorbereitung und Umsetzung von Personalmarketing-Kampagnen. Executed and scaled marketing programs promoting NCM's product offerings within the greater media landscape, including competitive and complementary positioning presentations. Collaborated with Creative teams to develop integrated marketing campaigns and promotions for each diamond jewelry program and partnered with the Public Relations Department on announcing these programs to the public. Developed and maintained relationships with multiple reporters and editors of local, national and trade publications in addition to the development and execution of public relations strategy and agency management. Data mining, analyzation, and solution improvement recommendations of multi-channel direct marketing campaigns utilizing Salesforce and internal plug-in solutions. Outdoor , … Skills : Microsoft Office, Adobe Acrobat, Project Management, Creative Design, Sales Collateral and Support, Brand Management, Internal and External Communications, Marketing Strategy, Marketing Communications. Led and managed brand visibility platform through loyalty plans, trade incentives and shopper promotions. 05/2016 - PRESENT Detroit, MI. Return to samples page. Promoted consistently into four challenging roles. Responsible for creating, implementing, and maintaining new processes and systems within a hybrid department. Decisive: Capable of delivering quick solutions to the marketing challenges. Drove the email marketing strategy and execution for post-purchase trigger streams, and new audience pilots.
senior marketing manager resume 2021